La Fayette Cognac Comes to Cumberland County

Sep 20, 2023 | Press Releases

Media Contact: Jennifer Hammond
Manager of Marketing & Community Engagement
Phone: 910-500-6402

La Fayette Cognac Comes to Cumberland County
Partnership celebrates the 200th anniversary of the Marquis de Lafayette’s Fayetteville, NC visit


FAYETTEVILLE, NC – The Fayetteville Cumberland County Economic Development Corporation (FCEDC) is proud to announce that through its supplier CTS Distribution, Hardy Cognacs has brought La Fayette Cognac to Cumberland County as part of the 200th anniversary celebration of the Marquis de Lafayette’s visit to his namesake city on March 4, 1825. This is the first time La Fayette Cognac has been available for purchase in North Carolina.

La Fayette cognacs are available at five Fayetteville area ABC stores: Westwood Shopping Center, Hope Mills, Ramsey Commons, Raeford Road and Owen Drive.

David Horne, the CEO and General Manager of the Cumberland County ABC Board and Greg Stallings, Director of Products and Pricing for the NC ABC Commission, worked with a dedicated local team throughout the approval process. Kris Johnson, a volunteer with the Fayetteville St. Avold Friendship Alliance, made the original introduction to Hardy Cognac. Rob Patton, Executive Vice President of the FCEDC, connected the Hardy team to the NC ABC Commission and relied on the help of District 44 State Representative Charles Smith of Cumberland County to facilitate the connections to ensure availability in the area.

Founded in 1863 by British gentleman Anthony Hardy, Hardy Cognac has a storied history of producing quality spirits in beautifully crafted bottles. Under the umbrella of H. Mounier, fifth-generation cognac producer Benedicte Hardy has expanded the Hardy line into the United States through her position as one of the few female leaders in the cognac production industry. She is proud to bring La Fayette cognac to Fayetteville for the first time.

“What a fitting partnership to celebrate the legacy of the Marquis de Lafayette, promote the 200th Anniversary of his visit to Fayetteville, and honor our relationship with our sister city, St. Avold, France,” said Kris Johnson.

Benedicte Hardy confirmed that “it is a pleasure and honor to see the La Fayette cognacs in Fayetteville. Naming a cognac after the Marquis is an homage to his fight and his belief that the United States had to stand free and tall in the world. Long live Fayetteville and the Marquis de La Fayette cognacs.”


About FCEDC: The Fayetteville Cumberland County Economic Development Corporation is a public-private partnership designed to enhance job growth and prosperity in the region by attracting new investment while growing and retaining existing industry. FCEDC works daily to help strengthen our economy and diversify our community tax base. Successful projects would not be possible without the ongoing support of the City of Fayetteville, Cumberland County, and community partners. Learn more at

About Hardy Cognac: Hardy Cognac, or Maison Hardy, is well known for producing quality cognacs while honoring traditional production methods. In 1863, Englishman Anthony Hardy fell in love with the French countryside and started a small Cognac house. Five generations later, Hardy Cognac distributes its spirits around the globe under the leadership of international brand ambassador Benedicte Hardy.