‘Can Do Carolina’: Branding campaign showcases the best of Fayetteville, Cumberland County
Rodger Mullen
The Fayetteville Observer
December 1, 2020
A community group is hoping a “can do” attitude and brand attracts business, investment and residents to Fayetteville and Cumberland County.
Monday, the Fayetteville Cumberland Collaborative Branding Committee unveiled its new brand campaign, “Can Do Carolina.”
Robert Van Geons, president and CEO of the Fayetteville-Cumberland County Economic Development Corporation, said the slogan and campaign is designed to promote the area as an ideal place to live and work.